Typical Project Documents

1. Communication Brief / Creative Brief / Statement of Work / Project Contract

A brief description of the project, overall goal, most critical objectives, requirements, description of target audience(s), basic scope of work, how a change to the project scope is handled, and anything else that is important for your project process)

2. Content Inventory

A catalog of all content for the site (what is currently available, what needs to be created, any other info regarding keeping track of the content)

3. Competitive Analysis

A look at other sites such as major competitors and / or sites that have the functionality or organization that might work for the project site

4. Target Audience Persona Charts and Scenarios

Information to keep in mind about members of the target audience

5. Wireframes / Flowcharts / Sitemap

Tools used to organize the content, interactions and basic architecture of the project site

6. Visual Comps (Screen Designs and Logo)

Can be shown as graphic files or done in HTML

7. Concept Note

Summary information regarding the visual design for the web site

8. Working prototypes (if needed)

Use to show functionality and / or do usability testing

9. Site Build Out

10. Implementation

11. Analysis

Can and should be done as needed at any point in the process


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